Toolkit

Line Sheet

Line sheets are an industry-standard sales tool brands and designers use to present their products to potential buyers. They provide necessary information about your products in one template, enabling retailers to make informed decisions on new collection purchases for their stores.

Updated Aug 8, 2023

OVERVIEW

 

A brand must have a fashion line sheet as a sales tool if it intends to sell wholesale. Line sheets are frequently a new buyer’s first impression of your brand and are sometimes the only impression a buyer will get. It is a document designed to provide buyers quick answers to their questions. Whether targeting large retailers or smaller boutiques, the essential elements on your line sheet remain the same.

 

 

When do you need a fashion line sheet?

 

Because buyers cannot always physically view your collection online, you must entice them with a visual guide explaining why they should consider it. Line sheets and lookbooks are the two main fashion marketing tools used to introduce a new collection to a potential buyer. They are often used interchangeably....

WANT TO SEE MORE?

Join the community to unlock access to key tools, resources, insights and articles, as well as exclusive IAC updates.

SIGN UP FOR FREE

Already a member? LOGIN


Welcome To Your Toolkit

A resource that you can use to grow your business, foster creative collaboration and bring out the best in your team.