We define and outline the importance of a conscious business model and the key factors necessary to ensure the success of businesses leveraging this type of model.

INSIDE THE CONSCIOUS BUSINESS MODEL

According to author and leadership development advisor at Google, Fred Kofman, Ph.D, a conscious business is how organizations build value that benefits both the employees and the environment, he shares with Forbes. In addition, ​​a conscious company strategy prioritizes empowerment, community, and sustainability. It is also concerned with ethical labor practices and fair trade practices. As a result, it will be environmentally friendly, socially responsible, and economically viable for all involved—from suppliers to customers. 95% of workers believe companies...